Poster Works
A collection of posters designed to inform, inspire, and support social causes. Some of the works are in Spanish, but each piece includes a description that explains its meaning and context.
Design Concept
This informational poster was created to welcome new professors to an University for the 2021-2 academic term. It communicates essential details about the induction schedule, including topics, times, and responsible staff members.
The design emphasizes clarity and professionalism, using a modern font and a structured layout to guide the viewer’s attention. A blend of institutional blue tones conveys trust and formality, while the use of orange and cyan highlights enhances visual hierarchy.
The poster was designed for digital platforms, specifically for distribution via Microsoft Teams.
Concept & Process
This poster was created to support a social campaign that encourages the collection of plastic bottle caps for foundations that help children with cancer. The illustration was inspired by free-to-use online drawings; I adapted the concept by replacing the original fish the bear was carrying with bottle caps to reflect the purpose of the campaign.
The character design and composition aim to convey warmth, empathy, and a sense of collaboration. The color palette is neutral and aligned with the institutional branding of the organization, while the white background was chosen based on the client’s request to ensure cost-effective printing.
This poster was also created for the same campaign supporting the collection of plastic bottle caps to fund cancer treatment programs for children and adolescents.
In this piece, I chose to illustrate a cat with a plastic bottle cap on its head, using expressive eyes to evoke empathy and curiosity.
The design uses a simple background to keep the focus on the character, and the visual elements are arranged to highlight the campaign message.